Welcome to The Wisconsin Brown Swiss Association Website
The Wisconsin Brown Swiss Association promotes breeding, showing, and marketing of Brown Swiss cattle through support of the many breeders in the state. Established in 1916, the Wisconsin Brown Swiss Association has an enduring legacy of breed promotion, youth development, and service to the Brown Swiss breed and broader dairy industry.
UPCOMING EVENTS —
June 1, 2025 — Youth Lease Applications are Due! — BSA Office, Beloit, WI
June 7, 2025 — WI Brown Swiss Canton 1 Show — Beaver Dam, WI
June 12, 2025 — WI Brown Swiss Canton 2 Show — Mineral Point, WI
June 13 & 14, 2025 — Southwest Protein Show — Mineral Point, WI
June 13 & 14 — Northeast High Protein Show — Shawano, WI
June 16, 2025 — WI Brown Swiss Canton 3 Show — Black River Falls, WI
June 24-27, 2025 — National Brown Swiss Convention — Lebanon, PA
July 15-20, 2025 — World Brown Swiss Conference — Bogota, Bogota, Colombia
August 16-20, 2025 — 56th Wisconsin Brown Swiss State Show — Alliant Energy Center, Madison, WI
September 1, 2025 — WI Classification Applications Due — BSA Office, Beloit, WI
September 30-October 3, 2025 — World Dairy Expo — Alliant Energy Center, Madison, WI
ASSOCIATION NEWS —
— Juniors if you are planning on leasing animals this year Applications need to be submitted to the BSA Office by June 1!
— Midwest Spring Brown Swiss Show Results can be found on our Show Page.
— Congratulations to the 2025 WI Brown Swiss Master Breeder Award Winner- Horseshoe Hill Farm (The Uglow Family)
— Congratulations to the 2025 WI Service Award Winner- Josh Hushon
— Congratulations to the 2025 Nelson McCammon Grant Winners- Leo Gartman, Caroline Anderson, Makenna Martin
-Congratulations to the 2025 Youth Achievement Award Winner- Ashlee Garbers
—We are pleased to announce that the sale was a success averaging $2,927, complete results can be found on the Sale Page.